The reason is simple: As we grow our taste memory gets used to a certain flavor.
I started to love this soda, to this day in their different variants, such as Pepsi,Pepsi Light and Pepsi Max in different sizes.
When I Started to read a great book called «The Soda Wars» » Las Guerra de las Colas « ( Spanish Version ), written by the former president of Pepsi, Roger Enrico,detailing the major connections at that time with Michael Jackson, Juan Luis Guerra and other greats of the 90, and some football and Soccer teams, in this book also details how the market is hit against Coke and Pepsi !! starts to become a leader!! very Good Book !!
With this extraordinary campaign called Pepsi Challenge, which was a direct test of taste between Pepsi vs. Coke…In this campaign I was privileged to participate, in my country version,with only 21 yearsl old.
You know what Pepsico launched without much success Pepsi Crystal the same flavor of the original but without the color of a black soda, if not «white», and Pepsi Twist , with lemon flavor…but good taste too..! and of course a favorite Pepsi Wild Cherry…
I want share with you the List of Pepsi Variations for that if you need more info…and the awesome abouth the Logos History!
Thanks Pepsi for being the «Choice of a New Generation,» Pepsi is the best…