IKEA : Good Things,Good Price

It is¬†important to learn how¬†companies behave¬†and¬†share the culture¬†of the country¬†where they were created, continuing in the countries where¬†they have branches, as¬†they do in¬†their countries of origin… That’s called¬†..¬†BRAND¬†IDENTITY Such is¬†the case of¬†IKEA¬†that has¬†originated in¬†Sweden, one ofthe most prosperous countries¬†in the world¬†and its own¬†indented,¬†I was lucky to¬†live in this¬†beautiful country….If you see something¬†very important is¬†nationalism¬†and patriotism…

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