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Juan Carlos Giraldo

Marketing Consultant

Categoría: Leadership

Identifying Your Influencers:Who Influences You? Who Do You Influence?

B2B MarketingJC Giraldo18 18UTC febrero 18UTC 2015

Lately, I am seeing and reading a lot about the role of influencers and their «Influence» in our digital world or social media. According to the Business Dictionary, the definition of an Influencer is «: Individuals who have the power to affect purchase decisions of others, because of their (real or perceived) authority, knowledge, position,…

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